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Overview |
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| Learn more about the end-user trends that can help you stay on top of the market and ensure your solutions and applications always meet customers' needs. Drawn from today's leading research and media entities, this is an exclusive opportunity to keep abreast of new trends, technologies and opportunities throughout the Asia Pacific region.
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Understanding End-Users
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Wants, Needs and Characteristics
Successful solution deployments require a deep understanding of and empathy for end-users' needs and requirements. We'll help you develop a strategic awareness of all the critical issues. |
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Understand the Market
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Go Global with International Assistance for ISVs
The International ISV Assistance initiative -- a portal developed for ISV Certified and Gold Certified Partners -- can help you expand your business internationally. With country-specific planning tools, expert guidance, and professional assistance offers, you'll be equipped to find local contacts, target potential customers, and build your channel. Learn More. |
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Tailor Sales Engagements to Your Customers
Differentiate yourself from the competition and enhance your sales approach by showcasing your offerings with the Demo Showcase for the People-Ready Business. The Microsoft Demo Showcase for the People-Ready Business is a sales demonstration toolkit that can help you tailor your presentations to the role of your customers, whether they are in operations, sales and marketing, or IT. Read More. |
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Empowering People for Business Success
Two of the most significant investments companies make are in people and in technology. Companies need to adopt technology that offers more than just a cost-effective, broad-spectrum solution -- technology that supports people and corresponds well to specific job roles. Read more. |
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Industry Reports
Knowledge is power. Knowing which new trends are driving the ISV community can help you gain an important new competitive edge. Let us help you with key information on the latest trends and issues. |
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Evidence: Combat common concerns related to migration and upgrades
Many business leaders struggle to understand the return on business investment offered by desktop migrations and upgrades, even when the benefits are clear to IT managers and specialists. |
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Vertical Market Forecast Update
Stay on top of the global market trends that have an impact on ISVs. Read the latest studies, articles, and presentations from industry leaders. |
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The ISV Show |
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The ISV Show
Microsoft technology partners want guidance on where Microsoft intends to deliver platform capabilities as an input to their own product planning process. The ISV Show clarifies Microsoft product roadmaps and contemplates partner opportunities. The show includes three segments:
Innovation: Where is Microsoft driving new innovation and what innovations are coming from the startup community?
Startups: How can startups deliver compelling solutions and extend Microsoft platform innovations?
Venture: What is the venture capital perspective on proposed opportunities, and how can startups access the financial fuel of the venture community?
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Preparing for Venture Capital |
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Preparing for Venture Capital
Be part of an ecosystem of successful software companies that offer exciting, highly innovative solutions that take advantage of the Windows platform. The Microsoft Emerging Business Team empowers new and innovative technology companies with the tools, technologies and resources to move your business to the next level in a sustaining manner.
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Managing Small Business Customers |
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Managing Small Business Customers
Microsoft Office Small Business Accounting provides a new business opportunity for ISVs that serve or are planning to serve small businesses that have fewer than 25 employees with integrated vertical or horizontal products and services. This new Edition, completed with ISVs specialized solutions will help small businesses manage their customers, finances and day-to-day tasks in one place.
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Microsoft Business Builder for ISVs |
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Microsoft Business Builder for ISVs
Business Builder is a series of complimentary courses and fee-based consulting to help you understand business management and software development. Business Builder offers three online courses specifically designed for ISVs: Business Strategy, Financial Forecasts, and Business Plans. Learn more.
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